AYERS Brand

Since 1996 Ayers has grown to be respected as one of the world’s finest makers of acoustic guitars. Founder of the Ayers company, Mr. Huang Chengfa grew up listening to the music of the Beatles, the Eagles and other classic Pop, Rock, Folk, and Country artists. As a young man, he longed to own a high-quality guitar but found that the cost of such instruments placed them beyond the average musician. He felt that it should be possible for all players to have access to top-quality instruments at reasonable prices, and with his passion for music and drive for excellence he set about building a guitar-making factory.

World-renowned Australian luthier, Gerard Gilet was engaged by Ayers to provide expertise and training, as well as design and materials advice in the new venture, and today Ayers stands proudly as one the world’s premier guitar brands. However, at Ayers, we are still able to produce instruments that are affordable for any musician.